If you play your cards well, you can use your videos not just to promote your business opportunity over the Internet, but to actually make some money through them. This could be a source of passive income. In fact, many marketers are already using their videos in such a manner and they are finding that they are really doing well at that.
Here are some methods in which you can make some additional income using your promotional videos.
Sell Your Product through Them
This is the most direct way. Though you are promoting your online business opportunity here, you can always chip in a word or two about the product that it concerns. If you do this well, you will probably find some people who are not much interested in the online opportunity but want to try out the product that you are selling. This works anyway for you, because online business is about building networks marketing.
Build a List
Build a list is an indirect method of promotion. In your video, promise something free for your viewers, such as an eBook or a newsletter or something. Provide them a link where they can go to get this stuff. Direct this link to a lead capture page.
Here, the visitors will be asked for their email id before they can get the free gift. A lot of people will give you this contact information if your gift is valuable. In that manner, you will be building a list, who you can then pursue through further marketing methods. Having a list is always a good idea because you have a list of people who are interested in your product and need only a little push to buy whatever it is you are selling.
Provide Incentives
You would not think this is a method to earn money, but it is the oldest marketing gimmick in the world. If you give something to people to promote a product, they will take time out to do so. Promise some rewards to people who promote your videos on their website or blogs. You can make them your affiliates. Even if you are spending, you are getting a lot of visibility and business.
Communicate with Your Viewers
This may also seem like an indirect method of making money, but it does work. When you put up your video on a video sharing site, people will talk about it. This allows you to talk to them too, by commenting. You can convince them into your opportunity quite emphatically through such communication, thus increasing your viral marketing potential and your business itself.